IT STARTED IN A LOBBY FULL OF PARENTS
OUR STORY
Picture a swim meet. Hundreds of parents filling the lobby, all in everyday clothes. No team stands out. You walk in looking for your people, and nothing tells you where they are.
That was our team. None of the parents had team gear. Showing up in normal clothes or a basic team shirt was fine, but I knew there could be something better.
As parents, we don't just show up for our own kids. We show up for everyone on the team. And when you arrive at the stands to find your people, you should see something that's distinctly yours.
So I decided our team needed a change. That's how The Stands by C.LYNN&CO began: every piece designed to bring a sports community together, so parents, coaches, athletes, and fans can show up as part of the team and find each other in the stands.
Then our team started to look like a team.
Once I started making things for our team, the parents loved it. They showed up with a new sense of pride, in designs with real style and pieces they felt confident in.
It spread the way things do at meets. First our parents, then our coaches and athletes. Then other teams started asking where they could get it. Over time, more and more people were asking for custom gear.
That's when it became bigger than one team.
— Candice, Founder
For every parent, coach, and athlete who shows up.
who we're here for
It started on a pool deck, but it was never only about swim. The same devotion lives on the volleyball court, the football sideline, the track, and the gym. Same love, every sport.
If you're in The Stands, season after season, this is for you.
Made with you, not just for you.
Your Team, Your Design
Every piece is made to order. Tell me who it's for and what matters, like the names, numbers, and colors, and I'll design it with you. You'll see a proof before anything is made, and nothing is made until you approve it.
Questions come straight to me, not a help desk.
— FROM THE FAMILIES IN THE STANDS
Trusted by 3,000+ families.
We got so many compliments from the other team parents.
Candice was great at communicating and the design is beautiful.
I received so many compliments from other swim parents!